Advertising - Art Direction
| Study location | Canada, Ontario, Toronto |
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| Type | Graduate Certificate, College |
| Nominal duration | 1 year/ 3 semesters, includes 1 work placement |
| Study language | English |
| Course code | AD511 |
| Tuition fee | CA$18,918 per program The fees are for the 2023–2024 academic year and include tuition, health insurance and ancillary charges. The fees displayed are estimates only for three semesters and are subject to change. |
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| Registration fee | CA$375 one-time The registration fee includes the non-refundable application fee (CA$75) and the refundable deposit fee (CA$300). Please REVIEW the EdviseCanada`s fee policy. |
| Entry qualification | Undergraduate Diploma (or higher) To be eligible for admission, you must possess:
The entry qualification documents are accepted in the following languages: English. |
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| Language requirements | English For direct admission, if English is not your first language, OR you did not complete a minimum of two full years of successful study in an accredited university degree program/college diploma program in a country OR in a postsecondary institution where English is the primary language of instruction, you must provide one of the English language proficiency tests below:
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| Other requirements | A relevant portfolio is required. As an applicant to this program, a portfolio of your own original creative visual work is required. Please select and submit five to eight (5 to 8) pieces of your best original work representing your visual skills. Examples of two-dimensional design projects manually or electronically created utilizing typography, page layout and images, two-dimensional design: logos, posters and ads are of particular interest. Drawing, painting, multi-media, web design, short film are also valid examples. We want to see your ideas, as well as your skills and the many ways you express your creativity. Sketches, ideas and drawings from sketchbooks can be scanned and submitted. |
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| More information |
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Overview
So, you want to work in advertising … as an art director, copywriter or account manager. Where can you learn what you need to know to get into the game?
At Humber, we offer one-year postgraduate certificates in Advertising Copywriting, Account Management and Art Direction. Here you can learn the necessary skills in a new, innovative format that replicates the business you are about to enter.
Students from these three advertising disciplines take classes and work together in teams to learn every aspect of the industry. Your networking begins on day one.
The Advertising Art Direction graduate certificate program is designed to equip you with a comprehensive understanding of advertising art direction, design and copywriting combined with marketing, branding and strategy development. This combination of skills enables students to create effective communication and advertising solutions across a wide range of media – both emerging and traditional – and build a portfolio of creative work that reflects the industry standards required for field placement and entry-level art director positions.
Work Placement
Students will gain practical, hands-on experience in the industry by completing a mandatory work placement following their final semester of study.
Career opportunities
Graduates are prepared to work as art directors in advertising agencies, public relations agencies, marketing firms and other businesses that provide creative services solving a wide variety of business challenges.