Logo of Humber College - Lakeshore

Honours Bachelor of Commerce - Marketing

Tuition fee CA$19,557 per year

The fees shown here are estimates only for two semesters and are subject to change. The above fee includes tuition (CA$17,915), health insurance and ancillary fees.

Please REVIEW the Humber College`s refund/deferral policy.

Registration fee CA$375 one-time

The registration fee includes the non-refundable application fee (CA$75) and the refundable deposit fee (CA$300).

Please REVIEW the EdviseCanada`s fee policy.

Dormitory fee CA$12,000 per year

The above fee is an estimated amount for living expenses during the two academic semesters.

  • Including rent and meals (varies depending on your living preferences).
  • Estimated living expenses are to be used as a guide only and are subject to change.

There are a lot of housing options for you to choose from depending on your needs and preferences. Be sure to find a place close to your campus and easily accessible by regular and frequent public transit.

More information

business.humber.ca/programs/marketing.html 

Overview

Humber’s Bachelor of Commerce – Marketing degree program gives you a comprehensive grounding in both general business knowledge and specialized marketing skills.

This program starts with a foundation of business studies in areas such as organizational behaviour, law, economics, finance and accounting, marketing, and operations management. Specialization courses that focus on marketing strategies will give you the skills, knowledge and experience needed to stand out from the crowd.

You’ll learn from professors recognized for their expertise and extensive industry contacts. The program curriculum based on current trends, technologies and methodologies, brings real-world challenges into the classroom.

By graduation, you’ll have developed a wide range of marketable skills, including:

  • creating a strategic marketing plan
  • conducting a product analysis
  • using social media and advertising for product promotion
  • using databases to create consumer relationships

Humber’s project-based curriculum means you will take projects from idea to execution while working in a real-world, team-based environment.

Work Placement

The Humber Bachelor of Commerce – Marketing program requires that you complete 14 weeks/ 420 hours of paid work in the summer between your sixth and seventh semesters. This gives you the hands-on, real-world experience that employers value. Your placement will give you the opportunity to explore the field you’d like to work in when you graduate. We will work with employers and our industry partners to help you identify opportunities to pursue.

Career opportunities

Canada’s service sector is poised for strong growth. The field of marketing, in particular, is predicted to grow exponentially – which means that companies are looking for top talent to help them achieve success. Humber’s Bachelor of Commerce – Marketing degree program will prepare you to pursue a career as a marketing analyst or a product, sales, marketing or communications manager in a wide range of sectors, including:

  • consumer goods
  • electronics
  • entertainment
  • fashion
  • leisure and tourism
  • manufacturing
  • music
  • retail
  • sports

You’ll learn how to market yourself and get your career underway in advertising firms, retail chains, wholesalers and consumer product companies. The hands-on experience you’ll gain during your studies means you will be able to add value quickly to a wide range of workplaces.

Professional Accreditations & Recognition

Certified Marketer Designation (CEM®)

This program is accredited by the Chartered Institute of Marketing Management of Ontario – CIMMO. Graduates of the program may apply for the Certified Marketer Designation (CEM®)

Microsoft Dynamics Student Certificate (MDSCP)

Some courses within the Bachelor of Commerce – Marketing degree are recognized by Microsoft towards the attainment of a Microsoft Dynamics Student Certificate (MDSCP).

Certificate in Marketing Analytics

Humber’s Business School and the SAS Institute jointly offer a Certificate in Marketing Analytics. The certificate is earned by taking courses from the Bachelor of Commerce – Marketing degree at Humber.

Additional requirements and/or costs may apply.

Note: The requirements for licensure are determined by the granting body, which is independent from Humber College. Students are encouraged to obtain the specific requirements directly from the granting body before enrolling.

Apply Now! Fall 2022
This intake is not applicable
Studies commence
Sep 6, 2022
Apply Now! Winter 2023
Application start
Feb 21, 2022
Application deadline
Oct 31, 2022, 11:59:59 PM
America/Toronto time
Studies commence
Jan 2, 2023

Application deadlines apply to citizens of: United States

Apply Now! Fall 2022
This intake is not applicable
Studies commence
Sep 6, 2022
Apply Now! Winter 2023
Application start
Feb 21, 2022
Application deadline
Oct 31, 2022, 11:59:59 PM
America/Toronto time
Studies commence
Jan 2, 2023

Application deadlines apply to citizens of: United States