Honours Bachelor of Business Administration - Marketing Management (Optional Co-op)
Study location | Canada, Ontario, Mississauga |
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Type | Bachelor's Degree, College |
Nominal duration | 4 years, 1 internship, plus 3 Optional Co-op terms |
Study language | English |
Course code | PBBAM |
Tuition fee | CA$18,632 per year The fee is for the 2024–2025 academic year and includes tuition (CA$16,332), health insurance and ancillary charges. The fees displayed are estimates only for two semesters and are subject to change. |
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Registration fee | CA$400 one-time The registration fee includes the non-refundable application fee (CA$100) and the refundable deposit fee (CA$300). Please REVIEW the EdviseCanada`s fee policy. |
Entry qualification | High School / Secondary Education (or higher) To be eligible for admission, you must possess a high school diploma including these required courses (or equivalents) with an overall minimum average of 65 percent:
The entry qualification documents are accepted in the following languages: English. |
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Language requirements | English If English is not your first language, you must provide one of the English language proficiency tests below:
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More information |
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Overview
Sheridan’s Honours BBA (Marketing Management) degree prepares students for an exciting career in marketing, advertising, promotion or sales.
Learn Modern Strategies from Industry Professionals
Marketing isn’t just about promotions and ads. Learn how to build a marketing plan through market research, marketing strategy and working in tandem with all areas of a business. Sheridan’s marketing instructors bring passion and industry experience into the classroom while ensuring the curriculum is constantly updated to meet current industry demands.
Specialize or Diversify Your Marketing Knowledge
In the first two years of your studies, you’ll build a solid foundation in general business fundamentals. Beginning in Year 3, you can choose from a range of electives, allowing you to specialize in one area of marketing or branch out across various fields. You’ll also put your new skills to work during a mandatory internship and optional co-op.
Enjoy Collaborative and Hands-on Learning
Today’s work world has changed. Top employability skills now include critical thinking, collaboration, leadership, communication and entrepreneurship. Sheridan`s small class sizes and applied learning approach allow you to develop these skills in an interactive environment. You can then refine your new skills through a mandatory internship and optional co-op.
Gain Real-World Work Experience Before Graduation
In the marketing management program, you’ll have the benefit of completing a mandatory work term as part of your business degree. This provides valuable work experience and allows you to practice and finesse skills and concepts learned in class.
You may also apply to participate in the BBA Co-op program, which allows students to complete three additional work terms to a total of four work terms. Enrolment in the Co-op program is limited through an additional Co-op application process.
Bachelor Degree Entrance Scholarship
Sheridan offers a $2,000 Entrance Scholarship to eligible students who are entering the Bachelor of Business Administration (BBA) degree programs. This scholarship is to recognize international students with high academic achievement who have obtained a GPA average of 75% and higher. Students will be automatically considered for this award based on the transcripts submitted at the time of application.
Career opportunities
Graduates of Sheridan’s Honours Bachelor of Business Administration – Marketing Management program will be ready for careers in a broad range of business-to-business and business-to-consumer marketing roles.
You might find work in one of these areas:
- Account Manager
- Market Research Analyst
- Marketing Coordinator
- Brand Manager
- Sales Representative
- Digital Marketing Coordinator
- Marketing and Communications Specialist