Advertising and Marketing Communications - Management
Canada, Ontario, Mississauga
|Study location||Canada, Ontario, Mississauga|
|Type||Advanced Diploma, College|
|Nominal duration||3 years including 10-week mandatory internship|
|Tuition fee||CA$18,218 per year
The fee is for the 2022–2023 academic year and includes tuition (CA$16,206), health insurance and ancillary charges.
The fees displayed are estimates only for and are subject to change.
|Registration fee||CA$400 one-time
The registration fee includes the non-refundable application fee (CA$100) and the refundable deposit fee (CA$300).
Please REVIEW the EdviseCanada`s fee policy.
High School / Secondary Education (or higher)
To be eligible for admission, you must possess a high school diploma including these required courses (or equivalents) with an overall minimum average of 65 percent:
The entry qualification documents are accepted in the following languages: English.
If English is not your first language, you must provide one of the English language proficiency tests below:
Get the skills you need to excel in the fast-paced world of advertising.
Master the fundamentals you need to succeed in advertising and marketing
In Advertising and Marketing Communications – Management, you’ll learn the fundamentals of campaign planning and the creative process. You’ll use industry software to interpret market research, develop strategies and learn basic design and copywriting. You’ll engage in the planning, buying and selling of media for digital and traditional platforms. These skills are just the beginning!
Take advanced communications courses and get hands-on experience
In the third year, you’ll take advanced advertising and marketing courses such as Creative Branding, Media Management, Advertising Campaign Management and Global Communications. You’ll also put everything you’ve learned into practice with a specialty Capstone project. In this portfolio-building project, you’ll develop a campaign proposal for a real business client from the community.
Get work experience before you graduate with an advertising internship
The mandatory 10-week marketing or advertising internship gives you valuable real-world work experience before you graduate. This field placement will also allow you to network, building contacts and connections in the communications field.
Get access to resources from the Canadian Marketing Association
Logo for Canadian Marketing Association
All Sheridan students can sign up for a membership with the Canadian Marketing Association – CMA by using their Sheridan email address. The CMA provides access to:
- Exclusive events and member pricing
- Professional development opportunities
- Exclusive content, including guides, whitepapers and research reports
- Networking opportunities with the top marketing talent in Canada
- CMA NXT postsecondary career planning resources
This program meets the educational prerequisite needed for entry to the CMA’s Chartered Marketer program.
Sheridan’s Advertising and Marketing Communications – Management graduates are known for their advanced understanding of strategies and a high level of professionalism. Combining creative thinking with refined business skills, you’ll be well-equipped to begin an exciting career!
Here are some jobs you might find:
- Communications Specialist
- Digital Marketing Coordinator
- Digital Account Coordinator
- Digital Content Coordinator
- Digital Account Manager
- Campaign Manager
- Assistant Digital Buyer
- Assistant Media Buyer
- Assistant Media Planner
- Assistant Programmatic Buyer