Study location	Canada, Ontario, Mississauga
Type	Graduate Certificate, College
Nominal duration	1 year/ 2 semesters, plus 1 Optional Co-op term
Study language	English
Course code	PADAC

Tuition fee	CA$20,367 per program The fee is for the 2022–2023 academic year and includes tuition (CA$18,012), health insurance and ancillary charges. The fees displayed are estimates only for two semesters and are subject to change.
Registration fee	CA$400 one-time The registration fee includes the non-refundable application fee (CA$100) and the refundable deposit fee (CA$300). Please REVIEW the EdviseCanada`s fee policy.

Entry qualification

Undergraduate Diploma (or higher) To be eligible for admission, you must possess: A post-secondary diploma or degree, and/or A demonstrated competence through related work and/or educational experience. Applicant Selection In some cases, applicants may be requested to submit: a resume, which includes details of related work experience, and a cover letter, which summarizes their career goals and reasons for wanting to take this program. The entry qualification documents are accepted in the following languages: English.

Language requirements

English If English is not your first language, you must provide one of the English language proficiency tests below: IELTS (Academic): Overall score of 6.5 (min Listening: 6.0, min Reading: 6.0, min Writing: 6.0, min Speaking: 6.0) TOEFL (IBT): Total score of 88 (min Reading: 21, min Listening: 21, min Speaking: 21, min Writing: 21) Duolingo English Test (DET): Minimum score of 115 (with no individual subscore lower than 95) Other accepted language tests or evaluation methods.

More information	academics.sheridancollege.ca/..-management

Overview

Sheridan’s Advertising – Account Management graduate program gives you the skills you need to develop professional advertising campaigns.

Prepare for a career in advertising

In this one-year graduate certificate program, you’ll learn to plan, develop and create complete digital and traditional advertising campaigns. You’ll graduate with confidence, ready to contribute your skills to a professional advertising agency.

Co-op option: Get advertising work experience

Co-op experience can make all the difference. As an advertising student at Sheridan, you can apply for a four-month co-op work term. This on-the-job experience can be just the career boost you need to land a great job in advertising. Our co-op program is competitive — you’ll need to meet certain requirements to qualify.

Create an integrated marketing communications campaign

Set your business objectives. Research your target audience. Learn how advertising and marketing communications can influence consumer behaviour. Then, use industry-standard software to create an integrated advertising campaign that combines traditional, digital and social media strategies. As an advertising professional, you’ll understand target markets and develop messaging that speaks to the consumer.

Develop skills in advertising and marketing

In this program, you’ll also learn to:

• Produce and deliver professional campaign pitches.
• Develop and communicate a product’s brand identity.
• Solve complex marketing communications challenges.
• Manage brand activities through social media messaging.
• Design creative advertising.
• Plan media selection and placement for traditional and digital media platforms.

Career opportunities

Graduates of our Advertising – Account Management graduate certificate program go on to rewarding careers in advertising management.

Here are some jobs you might find:

• Advertising Account Executive
• Advertising Account Manager
• Digital Strategist
• Digital Content Manager
• Social Media Community Manager
• Media Strategist/Media Buyer/Media Planner
• Project Manager
• Communications Specialist