|Study location||Canada, Ontario, Kitchener|
|Nominal duration||2 years|
|Tuition fee||CA$15,728 per year
The fees shown here are estimates only for and are subject to change. The above fee includes tuition (CA$13,350), health insurance and ancillary fees.
Please REVIEW the Conestoga College`s refund & withdrawal policy.
|Registration fee||CA$400 one-time
The registration fee includes the non-refundable application fee (CA$100) and the refundable deposit fee (CA$300).
Please REVIEW the EdviseCanada`s fee policy.
High School / Secondary Education (or higher)
To be eligible for admission, you must possess a high school diploma including these required courses (or equivalents):
Note: All applicants who meet the academic strength requirements must attend a program information session and present a portfolio of their creative work.
The entry qualification documents are accepted in the following languages: English.
For direct admission, you must be from an English-speaking country or, you must provide one of the English language proficiency tests below:
A relevant portfolio is required.
- Applicants meeting minimum academic requirements are invited to begin the selection process which requires them to attend a program information meeting where they will present a portfolio of their design-related work.
- Final selection is made using a formula that combines academic strength and portfolio presentation scores.
- A sound English background is important for success in this program and is considered during the admission selection process. Minimum cutoffs apply.
Conestoga’s two-year diploma in Advertising & Marketing Communications is a rewarding, cross-disciplinary program that equips you to be a creative and strategic thinker, with the ability to engage with on-trend brands, craft strategic marketing campaigns through social platforms, and have the confidence and skill set that the industry demands. Taught by passionate, award-winning faculty, you will learn the essential aspects of marketing research, B2B and B2C sales strategies, social media campaigns, brand development, UI/UX design, copywriting, public relations and visual design as they apply to a variety of media applications. By leveraging a research-based methodology to problem solving, and using current industry software, you will learn to create, persuade, and entice audiences with targeted communication pieces that span a wide range of advertising mediums.
The program’s live-client capstone project offers you the opportunity to develop and present a comprehensive integrated marketing communications campaign, including budgeting and full creative content creation. Working individually and collaboratively, you will also develop professional business acumen through managing project expectations, delivering campaign collateral, and meeting tight deadlines for your client. Valuable networking opportunities are provided through inspiring agency tours, knowledgeable industry guest speakers, and a globally diverse cohort of like-minded creative peers.
To finalize the program, you will receive guidance on developing agency and industry contacts, creating a unique and competitive portfolio, establishing an exciting career path, and landing an advertising or marketing-related field placement. Begin the process of establishing your career path as a sought-after communication marketing strategist and visual-thinking creative specialist today, with Advertising & Marketing Communications.
Graduates will have the skills to develop a media plan, prepare advertising strategy and copy, plan and execute complete campaigns, prepare media buys, execute design and production in both print and web media, and provide advertising account management in advertising agencies, small business, non-profit organizations, start-ups, and new media.